- Android TV is getting a brand new Store tab to let customers buy or lease motion pictures while not having to open a number of apps to make these purchases.
- The Store tab will embody a Library part that can allow you to entry all your content material purchases.
Android TV has grow to be a well-liked alternative as a TV OS due to its nice content material suggestions and the flexibility to get out of the way in which when serving this content material. Google is hoping to streamline content material entry and discovery additional on Android TV by introducing a brand new Store tab that can allow you to purchase or lease motion pictures.
Beginning right now for customers within the US and over the following few weeks globally, Google is rolling out the Store tab on Android TV. Because the title implies, it might be the one-stop store for locating new motion pictures to purchase or lease while not having to open a number of apps to make these purchases.
The Store tab will even home a Library part that can allow you to entry your purchases. These will embody all content material purchases created from your Google account throughout YouTube, Google Play Films & TV, different Google TV and Android TV units, and the Google TV cell app. As soon as you buy a bit of content material, you possibly can entry it throughout TVs and on the Google TV app in your telephone or pill.
Notice that the Store tab is coming to Android TV as an entire platform and never simply to Google TV as a subset of it. Google TV is Google’s personal content material discovery and content material aggregation layer on high of Android TV, and it has a number of monetization surfaces already. So including extra monetization alternatives to the Android TV homescreen will seemingly profit Google’s backside line. It isn’t instantly clear if content material from non-Google apps shall be surfaced inside the Store tab.