Monday, April 15, 2024
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Apple ends AR Easter egg custom with iPhone 15 occasion announcement


In September 2020, Apple began a convention of together with an AR Easter egg within the announcement of its main occasions. Now after unveiling its Imaginative and prescient Professional headset at WWDC this 12 months, the “Wonderlust” announcement is the primary iPhone occasion in years to not embody an AR shock.

Apple first included an AR Easter egg with the Apple Watch Sequence 6 and iPad occasion in September 2020. Then we noticed the identical with the iPhone 12 launch and the M1 Mac occasion.

Apple continued what turned a convention with the 2021 Spring Loaded occasion, September’s iPhone 13 occasion, and the Unleashed occasion for the M1 Professional and M1 Max MacBook Professional.

Apple continued together with AR surprises for the iPhone 14 occasion as much as the WWDC23 announcement this 12 months when its mixed-reality Imaginative and prescient Professional headset headlined the keynote. For those who haven’t checked them out earlier than, the Easter eggs hid behind the Apple brand on the corporate’s Occasions touchdown web page when utilizing iPhone or iPad.

No AR shock with iPhone 15 occasion announcement

Apple formally introduced its iPhone 15 “Wonderlust” occasion at present with an Apple brand blowing with blue and grey speckles that match up with our expectations for brand spanking new blue and “Titan Grey” colours arriving for the iPhone 15 Professional.

Nonetheless, when tapping on the Apple brand on the Occasions web page this time round, there’s no AR shock.

What do you suppose, is that this a one-off or is Apple achieved with AR Easter eggs now that it’s proven off Imaginative and prescient Professional? Share your ideas within the feedback!

Apple’s historical past of AR Easter eggs

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