Sunday, April 14, 2024
HomeBig DataPromoting on junk AI web sites, and forest bathing in VR

Promoting on junk AI web sites, and forest bathing in VR


The information: AI chatbots are filling junk web sites with AI-generated textual content that pulls paying advertisers. Greater than 140 main manufacturers are paying for adverts that find yourself on unreliable AI-written websites, possible with out their data, in keeping with a brand new report. 

Earning profits from junk: Most corporations that publicize on-line robotically bid on spots to run these adverts by means of a apply referred to as “programmatic promoting.” Because of this, massive manufacturers find yourself paying for advert placements on websites that they could have by no means heard of earlier than, with little to no human oversight. To take benefit, content material farms have sprung up the place low-paid people use AI to churn out low-quality content material to draw most advert income.

Why it issues: Ninety p.c of the adverts from main manufacturers discovered on these AI-generated information websites have been served by Google, in violation of the corporate’s personal insurance policies. The apply threatens to hasten the arrival of a glitchy, spammy web that’s overrun by AI-generated content material, in addition to losing large quantities of advert cash. Learn the total story.

—Tate Ryan-Mosley

To be taught extra about this development, try our senior AI reporter Melissa Heikkilä’s piece on why we’re hurtling towards a glitchy, spammy, scammy, AI-powered web.

“Forest bathing” would possibly work in digital actuality too

The Japanese idea of “forest bathing” has lengthy been acclaimed for its supposed well being advantages. A whole bunch of scientific research counsel that it may possibly enhance psychological well being and cognitive efficiency, cut back blood stress, and even deal with despair and anxiousness. 

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